The New Pulse FM
    12:00 a.m. - 5:29 a.m.
  • Apps

  • Instagram

  • Facebook

  • X

  • TikTok

  • Home
  • Hosts
    • Matt Murphy
    • MJ
    • Kay Tee
  • Contests
    • View All Contests
    • Contest Rules
  • Features
    • Recipes
    • News, Sports and Weather
    • Pet Adoption
    • Daily Comic Strips
    • Crossword Puzzle
    • Sudoku
    • Horoscopes
    • Coupons
    • Advice
    • Slideshows
  • Events
    • Community Events
    • Submit Your Community Event
  • Connect
    • Contact and Directions
    • Become a Pulse Insider!
    • Download the Pulse FM APP
    • Advertise
    • Social Media
      • TikTok
      • Twitter
      • Facebook
      • Instagram
      • YouTube
  • search
US stocks sink under the weight of rising pressure from the bond market

US stocks sink under the weight of rising pressure from the bond market

By STAN CHOE AP Business Writer

EW YORK (AP) — Wall Street sank on Tuesday as rising pressure from the bond market pulled U.S. stocks further from their records.

The S&P 500 fell 0.7% for its worst day in a month after paring a loss that earlier reached 1.5%. The Dow Jones Industrial Average dropped 249 points, or 0.5%, and the Nasdaq composite lost 0.8%. All three are still relatively close to their recently set all-time highs.

Big Tech companies led the market lower. They’ve been soaring for years on expectations that they’ll continue to dominate the economy, but they have also shot so high that critics say their prices have become too expensive.

Nvidia, whose chips are powering much of the world’s move into artificial-intelligence technology, fell 2% and was the single strongest force pulling the S&P 500 downward. Amazon sank 1.6%, and Apple dropped 1%.

The overall stock market felt pressure from rising yields in the bond market, where the 10-year Treasury yield climbed to 4.27% from 4.23% late Friday. When bonds are paying more in interest, investors are less willing to pay high prices for stocks.

Longer-term bond yields are on the rise around the world, in part because of worries about how difficult it will be for governments to repay their growing mountains of debt.

In the United States, longer-term Treasury yields are feeling additional pressure from President Donald Trump’s attacks on the Federal Reserve for not cutting interest rates sooner. The fear is that a less independent Fed will be less likely to make the unpopular decisions needed to keep inflation under control over the long term, such as keeping short-term rates higher than investors would like.

Tuesday was also the first opportunity for trading after a federal appeals court ruled late Friday that Trump overstepped his legal authority when announcing sweeping tariffs on almost every country on Earth, though it left the tariffs in place for now.

Trump’s tariffs have certainly created confusion across the global economy and may have hurt the U.S. job market. But less income from them could also force the U.S. government to borrow more to pay its bills, according to Scott Wren, senior global market strategist at Wells Fargo Investment Institute.

In another signal of increasing worries in financial markets, the price of gold rose to touch another record. The metal has often provided a haven for investors in times of uncertainty.

Treasury yields briefly trimmed their gains after a report on Tuesday said U.S. manufacturing shrank by more last month than economists expected. Many companies told the Institute for Supply Management that tariffs are continuing to make conditions chaotic.

“Too much uncertainty for us and our customers regarding tariffs and the U.S./global economy,” one company in the chemical products industry said, while noting that orders across most product lines have weakened.

The worse-than-expected data on manufacturing could give the Federal Reserve more leeway to cut its main interest rate for the first time this year at its next meeting in a couple of weeks. That’s the widespread expectation among traders, though economic reports coming later this week could change things.

The highlight for the week is coming on Friday, when economists expect a report to show that U.S. employers upped their hiring by a bit last month. Last month’s weaker-than-expected jobs report raised worries about the economy and cranked up expectations for coming cuts to rates by the Fed.

On Wall Street, Constellation Brands tumbled 6.6% after the beer, wine and spirits company warned that it’s seen a slowdown in purchases of its high-end beers, particularly among its Hispanic customers. That pushed it to slash its forecast for profit this fiscal year.

Kraft Heinz fell 7% after announcing that it’s splitting into two, a decade after a merger of the brands created one of the biggest food companies on the planet.

One of the companies will include shelf stable meals and include brands such as Heinz, Philadelphia cream cheese and Kraft Mac & Cheese. The other will include the Oscar Mayer, Kraft Singles and Lunchables brands. The official names of the two companies will be released later.

Among the stock market’s few gainers was PepsiCo, which rose 1.1% after an investment firm said it sent suggestions to the company’s board to reaccelerate its growth and boost financial performance. The investor, Elliott Investment Management, has a history of buying into companies and pushing for big changes that can lead to better stock performance.

All told, the S&P 500 fell 44.72 points to 6,415.54. The Dow Jones Industrial Average dropped 249.07 to 45,295.81, and the Nasdaq composite sank 175.92 to 21,279.63.

In stock markets abroad, indexes slumped across Europe, with Germany’s DAX losing 2.3%. That followed a more mixed finish in Asia, where indexes rose 0.9% in Seoul but fell 0.5% in Hong Kong.

___

AP Business Writer Elaine Kurtenbach contributed.

Sweet Potato Biscuits

Sweet Potato Biscuits

These biscuits are quick, delicious and a great use of sweet potatoes while they’re in season. Enjoy them on their own or with your favorite cozy meal.

Ingredients

  • 1 cup sweet potato, mashed
  • 1/2 cup milk
  •  2 cups all-purpose flour, leveled
  • 1 tbsp. baking powder
  • 1 tsp. kosher salt
  • 1 tsp. cinnamon
  • 1 tbsp. granulated sugar
  • 1/2 cup butter, cold

Instructions

1. Prep
Preheat oven to 425 degrees f and line a sheet pan with parchment paper.

2. Build the dough
Combine the flour, baking powder, salt, cinnamon and sugar in a large mixing bowl. Cut the cold butter into slices and add to the flour mixture, then cut into the dry mixture with a pastry blender or a fork until the butter resembles coarse crumbs. Then, add the mashed sweet potato to the mixture and slowly add the milk until a soft dough forms..

3. Form the biscuits
Put the dough on a lightly floured surface and gently pat it into a rectangle about 1/2 an inch thick. Use a drinking glass to cut out circular biscuits.

4. Bake
Put the biscuits about 2 inches apart from each other on the baking sheet. Brush with more butter if you’d like and bake for 10-12 minutes.

5. Enjoy
Let the biscuits cool for a few minutes, then enjoy!

North Korea’s Kim Jong Un travels to Beijing to watch military parade alongside Putin and Xi Jinping

North Korea’s Kim Jong Un travels to Beijing to watch military parade alongside Putin and Xi Jinping

By HYUNG-JIN KIM Associated Press

SEOUL, South Korea (AP) — North Korean leader Kim Jong Un is heading to Beijing by train on Tuesday to attend a military parade with his Chinese and Russian counterparts, North Korea’s state media reported. The event could potentially demonstrate their three-way unity against the United States.

Kim and Russian President Vladimir Putin are among the 26 world leaders who’ll join Chinese President Xi Jinping to watch Wednesday’s massive military parade in Beijing that commemorates the 80th anniversary of the end of World War II and China’s fight against Japan’s wartime aggressions.

While the event would mark Kim’s first attendance of a major multilateral event during his 14-year rule, it would also be the first time for Kim, Xi and Putin, all key challengers of the U.S., to gather at the same venue. None of the three countries have confirmed a private trilateral leaders’ meeting.

The North’s official Korean Central News Agency reported early Tuesday that Kim left Pyongyang for Beijing by his special train on Monday to participate in the celebrations. KCNA, citing Foreign Ministry official Kim Chon Il, said that Kim Jong Un was traveling with top officials including Foreign Minister Choe Son Hui.

South Korean media reported Kim Jong Un’s train was expected to arrive in Beijing on Tuesday after confirming its arrival in the Chinese border city of Dandong on Monday night.

Kim’s travel marks his first visit to China since 2019 and the fifth visit in total since he inherited power upon his father’s death in late 2011.

Putin arrived in China on Sunday to attend the Shanghai Cooperation Organization, a regional summit, as well as the Beijing parade. Kremlin aide Yuri Ushakov told Russia’s TASS news agency on Sunday that a meeting between Putin and Kim on the sidelines was “under consideration.”

North Korea observers are paying keen attention to Kim possibly meeting Xi bilaterally as well and holding even a trilateral meeting with Xi and Putin. The three leaders have met bilaterally previously but have yet to hold a trilateral meeting.

North Korea’s foreign policy priority has been Russia in recent years as it has been supplying troops and ammunition to support Russia’s war against Ukraine in exchange for economic and military assistance. North Korea’s relations with China have reportedly turned sour in recent years, but experts say Kim likely hopes to restore ties as China is North Korea’s biggest trading partner and aid benefactor and he would want to brace for the end of the Russia-Ukraine war.

Since aligning with Russia, North Korea has become more vocal in international affairs beyond the Korean Peninsula, issuing diplomatic statements on conflicts in the Middle East and in the Taiwan Strait, while portraying itself as a part of a united front against Washington. Some experts say Kim’s presence at the multilateral event in Beijing is part of efforts to develop partnerships with other nations close to China and Russia.

Kim’s trip comes as President Donald Trump and new liberal South Korean President Lee Jae Myung have repeatedly expressed their hopes to restart talks with North Korea. North Korea has been shunning talks with the U.S. and South Korea and pushing to expand its nuclear and missile arsenals since Kim’s earlier round of diplomacy with Trump collapsed in 2019.

Before departing for China on Monday, Kim visited a North Korean missile research institute to review progress on developing a new engine for what it called a “next-generation” intercontinental ballistic missile, KCNA reported. The North in recent years has tested various versions of ICBMs capable of reaching the U.S. mainland, and analysts say the next-generation ICBM likely refers to a long-range weapon with multiple nuclear warheads that can defeat U.S. missile defense systems.

__

Associated Press writer Kim Tong-hyung contributed to this report.

Belichick loses college coaching debut as TCU uses 2 defensive TDs to beat UNC 48-14

Belichick loses college coaching debut as TCU uses 2 defensive TDs to beat UNC 48-14

By AARON BEARD AP Sports Writer

CHAPEL HILL, N.C. (AP) — Bud Clark had a first-half pick-six and Kevorian Barnes had a 75-yard touchdown run on the first second-half snap to help TCU spoil Bill Belichick’s college coaching debut by rolling past North Carolina 48-14 on Monday night.

“We wanted this game to be about us, and it was,” TCU coach Sonny Dykes said.

The 73-year-old Belichick had won six Super Bowl titles in a 24-year run as head coach of the NFL’s New England Patriots. His Tar Heels (0-1) scored on the game’s first possession, but the Horned Frogs steadily took control to drive a full-house hostile crowd to the exits well before the fourth quarter.

“I think we all felt a little disrespected,” Dykes said. “There was a lot of conversation about this game and none of it was about us.”

Clark’s 25-yard return late in the second was the first of two defensive touchdowns for the Horned Frogs (1-0), the other being Devean Deal’s 37-yard scoop-and-score in the third.

TCU’s Josh Hoover threw for two scores while Jordan Dwyer finished with nine catches for 136 yards and a 27-yard first-quarter TD. Trent Battle added his own score by running untouched around the left side for 28 yards as TCU built a 41-7 lead.

“They were clearly the better team tonight,” Belichick said. “They deserved to win and they did it decisively.”

Caleb Hood ran for a score for the Tar Heels’ first touchdown under Belichick. South Alabama transfer quarterback Gio Lopez completed 4 of 10 passes for 69 yards before exiting the game after halftime with a back injury.

TCU outgained UNC 542-222 in total offense.

The takeaway

TCU: It was quite a reversal for the Horned Frogs, who lost two years ago as the “other” team in the Colorado debut of former NFL superstar Deion Sanders but took over this one in a stretch of 41 unanswered points.

“It was different,” Dykes said of the Colorado game. “I didn’t go into that game with the same level of confidence that I came into this on. Not because of our opponent, but just because of the way we prepared.”

UNC: Belichick had overhauled the roster, with UNC bringing in roughly 70 new players between transfers and incoming recruits. This was a sign it will take time to make good on UNC’s bet that he can elevate its football program.

Johnson’s return

Max Johnson took over at QB for UNC after Lopez’s exit for his first action since returning from a catastrophic leg injury suffered in last year’s opener at Minnesota.

Johnson, who lost the battle for the starting job to Lopez, completed 9 of 11 passes for 103 yards and a late touchdown. That all came with the outcome no longer in doubt.

“It’s just a blessing to be able to play football again,” Johnson said.

Up next

TCU: The Horned Frogs get a week off before returning with a home game against Abilene Christian on Sept. 13.

UNC: The Tar Heels have a short turnaround, visiting the state’s biggest city with a trip to Charlotte on Saturday.

Belichick loses college coaching debut as TCU uses 2 defensive TDs to beat UNC 48-14

Belichick loses college coaching debut as TCU uses 2 defensive TDs to beat UNC 48-14

By AARON BEARD AP Sports Writer

CHAPEL HILL, N.C. (AP) — Bud Clark had a first-half pick-six and Kevorian Barnes had a 75-yard touchdown run on the first second-half snap to help TCU spoil Bill Belichick’s college coaching debut by rolling past North Carolina 48-14 on Monday night.

“We wanted this game to be about us, and it was,” TCU coach Sonny Dykes said.

The 73-year-old Belichick had won six Super Bowl titles in a 24-year run as head coach of the NFL’s New England Patriots. His Tar Heels (0-1) scored on the game’s first possession, but the Horned Frogs steadily took control to drive a full-house hostile crowd to the exits well before the fourth quarter.

“I think we all felt a little disrespected,” Dykes said. “There was a lot of conversation about this game and none of it was about us.”

Clark’s 25-yard return late in the second was the first of two defensive touchdowns for the Horned Frogs (1-0), the other being Devean Deal’s 37-yard scoop-and-score in the third.

TCU’s Josh Hoover threw for two scores while Jordan Dwyer finished with nine catches for 136 yards and a 27-yard first-quarter TD. Trent Battle added his own score by running untouched around the left side for 28 yards as TCU built a 41-7 lead.

“They were clearly the better team tonight,” Belichick said. “They deserved to win and they did it decisively.”

Caleb Hood ran for a score for the Tar Heels’ first touchdown under Belichick. South Alabama transfer quarterback Gio Lopez completed 4 of 10 passes for 69 yards before exiting the game after halftime with a back injury.

TCU outgained UNC 542-222 in total offense.

The takeaway

TCU: It was quite a reversal for the Horned Frogs, who lost two years ago as the “other” team in the Colorado debut of former NFL superstar Deion Sanders but took over this one in a stretch of 41 unanswered points.

“It was different,” Dykes said of the Colorado game. “I didn’t go into that game with the same level of confidence that I came into this on. Not because of our opponent, but just because of the way we prepared.”

UNC: Belichick had overhauled the roster, with UNC bringing in roughly 70 new players between transfers and incoming recruits. This was a sign it will take time to make good on UNC’s bet that he can elevate its football program.

Johnson’s return

Max Johnson took over at QB for UNC after Lopez’s exit for his first action since returning from a catastrophic leg injury suffered in last year’s opener at Minnesota.

Johnson, who lost the battle for the starting job to Lopez, completed 9 of 11 passes for 103 yards and a late touchdown. That all came with the outcome no longer in doubt.

“It’s just a blessing to be able to play football again,” Johnson said.

Up next

TCU: The Horned Frogs get a week off before returning with a home game against Abilene Christian on Sept. 13.

UNC: The Tar Heels have a short turnaround, visiting the state’s biggest city with a trip to Charlotte on Saturday.

Trump plans a hefty tax on imported drugs, risking higher prices and shortages

Trump plans a hefty tax on imported drugs, risking higher prices and shortages

By PAUL WISEMAN and TOM MURPHY Associated Press

WASHINGTON (AP) — President Donald Trump has plastered tariffs on products from almost every country on earth. He’s targeted specific imports including autos, steel and aluminum.

But he isn’t done yet.

Trump has promised to impose hefty import taxes on pharmaceuticals, a category of products he’s largely spared in his trade war. For decades, in fact, imported medicine has mostly been allowed to enter the United States duty free.

That’s starting to change. U.S. and European leaders recently detailed a trade deal that includes a 15% tariff rate on some European goods brought into the United States, including pharmaceuticals. Trump is threatening duties of 200% more on drugs made elsewhere.

“Shock and awe’’ is how Maytee Pereira of the tax and consulting firm PwC describes Trump’s plans for drugmakers. “This is an industry that’s going from zero (tariffs) to the potentiality of 200%.’’

Trump has promised Americans he’ll lower their drug costs. But imposing stiff pharmaceutical tariffs risks the opposite and could disrupt complex supply chains, drive cheap foreign-made generic drugs out of the U.S. market and create shortages.

“A tariff would hurt consumers most of all, as they would feel the inflationary effect … directly when paying for prescriptions at the pharmacy and indirectly through higher insurance premiums,’’ Diederik Stadig, a healthcare economist with the financial services firm ING, wrote in a commentary last month, adding that lower-income households and the elderly would feel the greatest impact.

The threat comes as Trump also pressures drugmakers to lower prices in the United States. He recently sent letters to several companies telling them to develop a plan to start offering so-called most-favored nation pricing here.

But Trump has said he’d delay the tariffs for a year or a year and a half, giving companies a chance to stockpile medicine and shift manufacturing to the United States — something some have already begun to do.

Leerink Partners analyst David Risinger said in a July 29 note that most drugmakers have already increased drug product imports and may carry between six and 18 months of inventory in the U.S.

Jefferies analyst David Windley said in a recent research note that tariffs that don’t kick in until the back half of 2026 may not be felt until 2027 or 2028 due to stockpiling.

Moreover, many analysts suspect Trump will settle for a tariff far lower than 200%. They also are waiting to see whether any tariff policy includes an exemption for certain products like low-margin generic drugs.

Still, Stadig says, even a 25% levy would gradually raise U.S. drug prices by 10% to 14% as the stockpiles dwindle.

In recent decades, drugmakers have moved many operations overseas – to take advantage of lower costs in China and India and tax breaks in Ireland and Switzerland. As a result, the U.S. trade deficit in medicinal and pharmaceutical products is big — nearly $150 billion last year.

The COVID-19 experience – when countries were desperate to hang onto their own medicine and medical supplies — underscored the dangers of relying on foreign countries in a crisis, especially when a key supplier is America’s geopolitical rival China.

In April, the administration started investigating how importing drugs and pharmaceutical ingredients affects national security. Section 232 of the Trade Expansion Act of 1962 permits the president to order tariffs for the sake of national security.

Marta Wosińska, a health policy analyst at the Brookings Institution, says there is a role for tariffs in securing U.S. medical supplies. The Biden administration, she noted, successfully taxed foreign syringes when cheap Chinese imports threatened to drive U.S. producers out of business.

Trump has bigger ideas: He wants to bring pharmaceutical factories back to the United States, noting that U.S.-made drugs won’t face his tariffs.

Drugmakers are already investing in the United States.

The Swiss drugmaker Roche said in April that it will invest $50 billion in expanding its U.S. operations. Johnson & Johnson will spend $55 billion within the United States in the next four years. CEO Joaquin Duato said recently that the company aims to supply drugs for the U.S. market entirely from sites located there.

But building a pharmaceutical factory in the United States from scratch is expensive and can take several years.

And building in the U.S. wouldn’t necessarily protect a drugmaker from Trump’s tariffs, not if the taxes applied to imported ingredients used in the medicine. Jacob Jensen, trade policy analyst at the right-leaning American Action Forum, notes that “97% of antibiotics, 92% of antivirals and 83% of the most popular generic drugs contain at least one active ingredient that is manufactured abroad.’’

“The only way to truly protect yourself from the tariffs would be to build the supply chain end to end in the United States,’’ Pereira said.

Brand-name drug companies have fat profit margins that provide flexibility to make investments and absorb costs as Trump’s tariffs begin. Generic drug manufacturers do not.

Some may decide to leave the U.S. market rather than pay tariffs. That could prove disruptive: Generics account for 92% of U.S. retail and mail-order pharmacy prescriptions.

A production pause at a factory in India a couple years ago led to a chemotherapy shortage that disrupted cancer care. “Those are not very resilient markets,” Brookings’ Wosińska said. “If there’s a shock, it’s hard for them to recover.”

She argues that tariffs alone are unlikely to persuade generic drug manufacturers to build U.S. factories: They’d probably need government financing.

“In an ideal world, we would be making everything that’s important only in the U.S.,’’ Wosińska said. “But it costs a lot of money … We have offshored so much of our supply chains because we want to have inexpensive drugs. If we want to reverse this, we would really have to redesign our system … How much are we willing to spend?”

___

Murphy reported from Indianapolis. AP Health Writer Matthew Perrone contributed to this report.

September 2nd 2025

September 2nd 2025

Thought of the Day

September 2nd 2024
Photo by Getty Images

Don’t think about what could go wrong, think about what could go right.

Homemade Pumpkin Spice Latte

Homemade Pumpkin Spice Latte

It’s not officially fall yet, but pumpkin spice is back at chain coffee shops. You can bring it back to your own kitchen either hot or iced with this quick and easy recipe.

Ingredients

  • 2 tbsp. pumpkin purée
  • 1 tsp. pumpkin pie spice (set aside half)
  • 1 tbsp. vanilla extract
  • 1 tbsp. sugar
  • 1/2 cup cold brew or 2 shots of espresso
  • 2 cups milk of your choice
  • whipped cream (optional)

Instructions

1. Blend pumpkin flavors
Blend the pumpkin purée, 1/2 tsp. of the pumpkin pie spice, vanilla extract, sugar and milk until smooth.

2. Build latte
If using espresso, brew it and pour over ice if desired or just into your favorite mug. Then, add the pumpkin mixture and stir well.

3. Sugar and spice and everything nice
Top your latte with whipped cream and the other half of the pumpkin pie spice as a garnish.

4. Enjoy
Sip and enjoy that festive fall feeling.

September 1st 2025

September 1st 2025

Thought of the Day

September 1st 2024
Photo by Getty Images

It is not doing the thing we like, but liking the things we do that makes life happy.

Bill Belichick won big in the NFL. Can he do it as a rookie college coach at North Carolina?

Bill Belichick won big in the NFL. Can he do it as a rookie college coach at North Carolina?

By AARON BEARD AP Sports Writer

CHAPEL HILL, N.C. (AP) — North Carolina bet big on Bill Belichick to elevate its football program beyond decades of also-ran status and mid-tier bowl appearances.

More simply, though, it was a bet Belichick could do something he never has before.

The 73-year-old with six Super Bowl titles as an NFL head coach is now a college rookie. He’s traded rosters of 30-somethings for recruiting teenagers yet to emerge from under their parents’ wings. He’s greeted donors at fundraising gatherings. And he’s working amid a wildly evolving landscape of player empowerment across college athletics.

The first on-field look comes Monday night when the Tar Heels host TCU.

“I’ve been through a lot of opening days,” Belichick said, “and every one is the same in that there’s some things you kind of feel good about, there’s some other questions that you have.”

The setting

The spotlight will lock on Belichick taking the field — possibly with his trademarked hoodie look — as he pushes a vision of building the NFL’s “33rd team” at a school better known for its storied men’s basketball program.

ESPN will host a pregame show from Kenan Stadium. UNC has sold out season tickets (at higher prices, no less) and single-game seats. And beyond Monday, streaming provider Hulu will feature the program in a behind-the-scenes show.

TCU coach Sonny Dykes has experience with spectacle, at least. Two years ago, his ranked Horned Frogs hosted Colorado in retired NFL star Deion Sanders’ Buffaloes debut — and lost.

“Never thought I would, no,” Dykes said of facing Belichick. “Just assumed he would aways coach in the NFL and assumed I’d always coach in college, and didn’t really consider that possibility. One thing I’ve learned about college football though is never say never.”

College pivot

Belichick’s NFL career featured a 24-year run leading the New England Patriots, producing six world titles alongside star quarterback Tom Brady. When Belichick and the Patriots split in January 2024, he held 333 regular-season and playoff wins, trailing only Don Shula (347) for the NFL record.

Belichick was later linked to NFL jobs but nothing materialized. That eventually led to the unlikely pairing with UNC when the school moved on from Mack Brown. At the time, Belichick said he “always wanted” to try college coaching and cited his late father Steve’s connection as a Tar Heels assistant in the 1950s.

In months since, he’s popped up at men’s basketball and baseball games and can rattle off a list of stops — Atlanta, New York and Chicago, included — on the donor circuit.

“It’s really fun to be part of a school,” Belichick said last month. “I grew up in Annapolis at the Naval Academy and there’s only one team: there’s Navy. It didn’t matter if it was Navy baseball, Navy lacrosse, Navy football, Navy swimming, Navy this, Navy that — you always root for the same team. … So you’re really part of a community.”

UNC gave Belichick a five-year deal, the first three guaranteed at $10 million in base and supplemental pay, to spark a program that last won an ACC title in 1980. It comes as the sport’s role as the revenue driver in college athletics has never been more important, particularly with July’s introduction of revenue sharing.

In a recent athletics department podcast, chancellor Lee Roberts pointed to early returns in added buzz from Belichick’s mere presence.

“I’d say, in a lot of ways the experiment — and I think that’s the right word — has already been successful,” Roberts said.

Coaching relationships

Of course, questions abounded. Among the biggest: would the NFL lifer known for terse and gruff responses in Patriots news conferences really hit the recruiting trail?

Rolesville High coach Ranier Rackley was quickly convinced.

His school, about 40 miles east of Chapel Hill, was an immediate stop for Belichick with the Rams featuring multiple prospects, including four-star senior edge rusher Zavion Griffin-Haynes.

“There was a situation for me with my schedule that I had to change the dates of him originally coming,” Rackley said. “He was like, ‘No, we’ll make it around your schedule.’ And he did that. For me, I’m like, ‘Wow, this is Bill Belichick adjusting to my schedule to come see my kids.’”

Rackley recalled Belichick spending two hours in his first visit “talking about ball, talking about life” while working to build relationships. Rackley said there’s an “open-door policy” for him to visit or talk with UNC’s staff, and that Belichick had been receptive to Rackley’s observations.

That included a tip to look at defensive lineman Xavier Lewis, landing the former Austin Peay recruit on UNC’s roster as a freshman.

Rackley said six of his players have UNC offers with three committed: Griffin-Haynes; his brother Jayden, a linebacker and fellow senior; and junior running back Amir Brown.

“Even when I go out to practices, when (Belichick) sees us, before he goes to anybody else, he’ll come talk to us,” Rackley said. “That means something to me. Not saying other coaches haven’t done that, but the fact that I know my guys will be in good hands — that makes me settled in my spirit, in my heart, that they’re going to be OK.”

Convincing a mother

Winning over Mom, however, is a tougher sell. And Latara Griffin, mother to the Griffin-Haynes brothers, wasn’t going to be easily swayed by numbers on a résumé.

“I am really a football mom,” she said. “I care about my kids. I care about being able to lay my head down at night and know my kids are good and being taken care of.”

So she didn’t hold back when questioning Belichick, including how he’d go from coaching grown men to teenagers never having lived away from home. Or whether this was a one-year pitstop before returning to the NFL.

Griffin said she sensed some nervousness from the coaching great in early conversations, though that faded into a welcoming vibe. She described establishing a strong connection with UNC’s defensive coordinator — Belichick’s son, Steve, and his family — and appreciated the elder Belichick’s effort to understand the importance for the brothers to play together.

After prayer-filled days for her, the brothers announced their commitment to UNC in June for a January enrollment.

“I think after being around us a little bit more, I’ve seen him kind of be a little bit more open: telling jokes, laughing and smiling,” she said with a laugh. “When you see Bill Belichick on pictures, you don’t really feel like he’s funny and cool like that. But he is.”

What’s ahead

Belichick’s current players, meanwhile, have had time to get past star-struck first encounters with a man they grew up watching at the sport’s highest level.

“It’s pretty normal now,” receiver Alex Taylor said.

Still, that doesn’t mean Belichick’s presence has lost its luster, or that friends and families have stopped inquiring about what Belichick is like.

“Honestly it’s just every meeting I walk into, every new day,” Boise State transfer linebacker Andrew Simpson said, “I just sit there and I understand that I’m in front of greatness.”

The only thing left now? Actually winning games.

“The whole college football world is going to notice in regards to what they’re going to bring,” Rackley said of UNC’s staff. “It’s going to be interesting to see, man.”

___

AP Sports Writer Stephen Hawkins in Fort Worth, Texas, contributed to this report.

← Older posts
Newer posts →

Recent News

Furry Friday: Meet Bobby!

Win a Trip to See Chappell Roan in Kansas City!

Bottlebrush blooms, fall color make Clethra a versatile shrub

See Maren Morris on 9/17 at Koka Booth Ampitheatre!

Furry Friday: Meet Delilah!

Furry Friday: Meet King!

Find zen in your garden with zinnias

Furry Friday: Meet Moon!

‘Naked lady’ spider lilies bring surprise blooms

Furry Friday: Meet Cooper!

  • QDR logo

  • La Ley 101.1FM

Copyright © 2025 WPLW-FM. All Rights Reserved.

View Full Site

  • Advertise
  • Privacy Policy
  • Terms of Service
  • Contest Rules
  • EEO
  • Public Inspection File: WPLW-FM
  • Employment Opportunities
  • FCC Applications
Powered By SoCast