Lorde has shared that her deal with Universal Music Group ended at the close of 2025, bringing a relationship that began when she was 12 to a close. In a message sent to fans, she described the moment as both emotional and clarifying after spending most of her life tied to one label system.
She said the split feels like a real turning point. Rather than framing it as a setback, she presented it as a chance to step into something new with a clearer sense of who she is and what she wants next. The end of the agreement closes a 17-year chapter that covered her rise from teenage breakout artist to one of pop’s most distinct voices.
The update also gives fans a clearer picture of where she stands professionally as she moves forward. For now, the focus appears to be on creative freedom and the space to make decisions on her own terms. It marks a major change in her career, but one she seems ready to meet with confidence and calm.