Charli XCX has released I Keep On Thinking Bout You Every Single Day and Night, a new B-side connected to her recent track Rock Music.
The song takes a quieter, more intimate turn. Rather than leaning into the high-energy club sound that helped define her recent era, Charli moves toward a softer mood built around repetition, longing, and emotional uncertainty.
The lyrics focus on constantly thinking about someone and wondering whether a close friendship could shift into something romantic. The track also touches on sexuality in a direct but understated way, keeping the focus on personal reflection rather than a dramatic reveal.
A black-and-white video directed by Aidan Zamiri accompanies the release, adding a stripped-down visual style that matches the song’s more vulnerable tone.
The song appears to be tied to a limited physical release and social media rollout, making it feel more like a special drop than a traditional single campaign.