Beyonce and Tiffany & Co. have launched a limited-edition “Tiffany x Beyoncé Jewelry Collection.”
The new collection marks the continuation of Beyonce and Tiffany’s relationship, which began with the brand’s 2021 “About Love” campaign starring the singer. The luxury house is also the official jeweler of the “Renaissance World Tour,” during which Beyonce has performed in several custom-made Tiffany creations.
The limited-edition capsule collection reinterprets the jewelry house’s iconic Return to Tiffany motif, infusing it with the iconography and energy of the Renaissance World Tour.
The collaboration launched on July 29, coinciding with Beyonce’s first of two Renaissance World Tour performances at MetLife Stadium in East Rutherford, New Jersey.
All profits from the sale of the collection will benefit the About Love Scholarship program, a partnership between Tiffany, Beyonce’s BeyGOOD Foundation and Jay-Z‘s Shawn Carter Foundation. The funds will benefit five HBCU colleges in the U.S.
(Photo: Tiffany & Co.)
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